Choice Broking vs Sahi

A full side-by-side comparison of brokerage charges, demat AMC, margin, platforms, features and user ratings — updated for 2026.

Choice Broking
Choice Broking
Discount Broker · since 2010
VS
Sahi
Discount Broker · since 2021
Sahi

Choice Broking vs Sahi — quick verdict

Choose Choice Broking if

You want low-cost, self-directed trading

Trade Smart. Invest Better.

Choose Sahi if

You want low-cost, self-directed trading

Trading Simplified.

Company overview

Choice Broking is a discount broker incorporated in 2010; Sahi is a discount broker incorporated in 2021.

ParameterChoice BrokingSahi
Type of broker Discount Broker Discount Broker
Exchange membership NSE · BSE · MCX NSE · BSE
Year of incorporation 2010 older 2021
Number of branches 150+ Online Only
Active clients 8 Lakh+ larger 1 Lakh+

Charges & AMC

Account-opening and maintenance charges for Choice Broking and Sahi compared side by side.

ParameterChoice BrokingSahi
Trading a/c opening ₹0 ₹0
Trading a/c AMC ₹0 ₹0
Demat a/c opening ₹0 ₹0
Demat a/c AMC ₹0 (1st Year), ₹450 + GST per year thereafter ₹0 lower
DP charges (per ISIN, sell) ₹15.93 per debit transaction (including GST) ₹13.5 per company (ISIN) on sell transactions lower

Brokerage charges

How Choice Broking and Sahi price each trading segment, per executed order.

ParameterChoice BrokingSahi
Equity Delivery ₹20 per executed order ₹10 or 0.05% per executed order (whichever is lower)
Equity Intraday ₹20 per executed order ₹10 or 0.05% per executed order (whichever is lower)
Equity Futures ₹20 per executed order ₹10 per executed order
Equity Options ₹20 per executed order ₹10 per executed order
Currency F&O ₹20 per executed order ₹10 per executed order
Commodity F&O ₹20 per executed order ₹10 per executed order
Call & Trade ₹20 per executed order Not Available

Transaction charges (exchange turnover)

Exchange turnover and clearing charges passed through by Choice Broking and Sahi, per segment.

ParameterChoice BrokingSahi
Equity Delivery NSE: 0.00297% • BSE: 0.00375% NSE: 0.0030699% • BSE: 0.00375%
Equity Intraday NSE: 0.00297% • BSE: 0.00375% NSE: 0.0030699% • BSE: 0.00375%
Equity Futures NSE: 0.00173% NSE: 0.0018299%
Equity Options NSE: 0.03503% (on premium) NSE: 0.0355299% (on premium)
Currency Futures NSE: 0.00035% NSE: 0.00035%
Currency Options NSE: 0.03110% (on premium) NSE: 0.03110% (on premium)
Commodity Futures MCX: 0.00210% MCX: As per applicable exchange charges
Commodity Options MCX: 0.04180% (on premium) MCX: As per applicable exchange charges

Demat & DP charges

Depository (demat) charges for Choice Broking and Sahi — AMC, debit transactions, pledging and remat.

ParameterChoice BrokingSahi
Demat Account Opening ₹0 ₹0
Annual Maintenance Charges (AMC) ₹0 (1st Year), ₹450 + GST per year thereafter ₹0
Debit Transaction Charges ₹15.93 per debit transaction (including GST) ₹13.5 per company (ISIN) on sell transactions
Pledge / Unpledge Charges ₹20 + GST per request ₹15 per transaction/ISIN + GST
Dematerialisation (Demat) ₹150 per certificate + GST ₹150 per certificate + courier charges
Rematerialisation (Remat) ₹150 per certificate + GST ₹150 per certificate + courier charges
Failed Transactions Nil ₹50 per ISIN

Margin & leverage (MTF)

Intraday and delivery margin / leverage offered by Choice Broking and Sahi.

ParameterChoice BrokingSahi
Equity Delivery 100% of trade value (1x) 100% of trade value (1x)
Equity Intraday VAR + ELM Margin (Up to 5x*) VAR + ELM Margin (Up to 5x*)
Equity Futures SPAN + Exposure Margin (As per available margin) SPAN + Exposure Margin (As per available margin)
Equity Options (Buy) Premium Value (Not Applicable) Premium Value (Not Applicable)
Equity Options (Sell) SPAN + Exposure Margin (As per available margin) SPAN + Exposure Margin (As per available margin)
Currency Futures & Options SPAN + Exposure Margin (As per available margin) Not Available
Commodity Futures & Options SPAN + Exposure Margin (As per available margin) Not Available

Features & account

Account type and feature availability across Choice Broking and Sahi.

ParameterChoice BrokingSahi
3-in-1 account ✕ No ✕ No
Automated / API trading ✓ Yes better ✕ No
Margin Trading (MTF) ✓ Yes better ✕ No
Trading in SME shares ✓ Yes ✓ Yes
Trading platforms Choice FinX Web, Choice FinX Mobile App, Choice Edge Sahi Web, Sahi Mobile App
Intraday square-off 3:15 PM 3:15 PM
Other Option Chain, Advanced Charting, Basket Orders, Screeners, API Trading, Algo Trading Support, Price Alerts, eDIS, Margin Trading Facility (MTF) Advanced Charts, Option Chain, Watchlists, Price Alerts, Digital KYC, Real-time Market Data, Portfolio Tracking

Trading platforms & apps

Trading terminals, web platforms and mobile apps offered by Choice Broking and Sahi.

ParameterChoice BrokingSahi
Trading platforms offered Choice FinX Web, Choice FinX Mobile App, Choice Edge Sahi Web, Sahi Mobile App
Number of platforms 3 more choice 2
Platforms (summary) Choice FinX Web, Choice FinX Mobile App, Choice Edge Sahi Web, Sahi Mobile App
Mobile / desktop apps Web, Mobile, Desktop Web, Mobile

User ratings

User ratings for Choice Broking and Sahi across the key parameters.

Rated onChoice BrokingSahi
Fees 4.5 4.8 better
Brokerage 4.6 4.8 better
Trading platform 4.3 4.5 better
Customer service 4.2 4.2
Research 4 better 3.8
Overall 4.3 4.4 better

Investment options

Which investment products Choice Broking and Sahi let you access.

ParameterChoice BrokingSahi
Stocks / Equity ✓ Yes ✓ Yes
Commodity ✓ Yes better ✕ No
IPO ✓ Yes better ✕ No
Mutual Funds ✓ Yes better ✕ No
Bonds / NCD ✓ Yes better ✕ No

Order types offered

Advanced order types supported by Choice Broking and Sahi.

ParameterChoice BrokingSahi
Bracket Order ✕ No ✕ No
Cover Order ✕ No ✕ No
BTST ✓ Yes ✓ Yes
After Market (AMO) ✓ Yes ✓ Yes
GTC / GTT ✓ Yes better ✕ No

Safety & credibility

SEBI registration, financial strength and complaint record for Choice Broking and Sahi.

ParameterChoice BrokingSahi
SEBI registration INZ000160131 INZ000314836
NSE member code 90192 90392
Year of incorporation 2010 longer track record 2021
Net worth ₹1,087.56 Cr stronger ₹25+ Cr
Exchange memberships NSE · BSE · MCX NSE · BSE
Latest complaint ratio 0.002% N.A.

Complaints record

Exchange complaint data for Choice Broking and Sahi — the ratio matters more than the raw count.

ParameterChoice BrokingSahi
Latest financial year 2025–26 2025–26
Exchange NSE NSE
Active clients 8,42,615 Latest Available
Complaints filed 18 N.A.
Complaint ratio 0.002% N.A.

Pros & cons

The main advantages and drawbacks of each broker.

Choice Broking

▲ Pros

  • ✓ Competitive flat brokerage plans.
  • ✓ Fully digital and paperless account opening.
  • ✓ Supports stocks, F&O, commodities, currencies, mutual funds, IPOs, ETFs, and bonds.
  • ✓ Margin Trading Facility (MTF) available.
  • ✓ Advanced web and mobile trading platforms with technical analysis tools.
  • ✓ Backed by Choice International Limited.

▼ Cons

  • ✕ Annual Demat AMC is applicable after the introductory period.
  • ✕ Research coverage is comparatively smaller than some leading full-service brokers.
  • ✕ Call & Trade charges apply.
  • ✕ Physical branch network is smaller than large bank-backed brokers.
  • ✕ Premium advisory services may be available only under selected plans.
Sahi

▲ Pros

  • ✓ Simple and transparent brokerage structure.
  • ✓ ₹0 account opening and ₹0 annual Demat AMC.
  • ✓ Fully digital and paperless account opening.
  • ✓ User-friendly web and mobile trading platforms.
  • ✓ Advanced charting, watchlists, and option chain.
  • ✓ Suitable for beginners as well as active traders.

▼ Cons

  • ✕ Limited research and advisory services.
  • ✕ Investment products are fewer than large full-service brokers.
  • ✕ No physical branch network.
  • ✕ Call & Trade facility is limited or unavailable.
  • ✕ Does not offer as many premium investment services as traditional brokers.

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Disclaimer: Investments in the securities market are subject to market risks; read all related documents carefully before investing. This page is for information only and is not investment advice. Brokerage, AMC and other charges change frequently — always verify against the broker's official website before opening an account. Affiliate disclosure: "Open account" links are affiliate links and we may earn a commission at no extra cost to you; this does not influence our ratings.